Bilingual Artist Business Cards

Client: Miguel A. Chávez

Project Overview

When the weather is warm and sunny, artist Miguel A. Chávez enjoys painting landscapes and city scenes outside in the open air. He wanted to be ready for curious onlookers this summer season with a stack of freshly updated business cards, so his new fans can always find him and his gorgeous artwork. We decided on a double-sided design, which would allow us to display two of his paintings and share his information in both English and Spanish.

Process Summary

• Discussed with client what he wanted to achieve with his new business cards
• Brainstormed layout ideas; sent client three concepts to choose from
• Improved upon selected concept; added client’s information and images

Technologies Used:

• Adobe Illustrator
• Adobe Photoshop
• Plain ol’ pencil and paper

Process Details

Step 1: Research business card ideas from other artists and creative businesses for inspiration and industry trends.

Step 2: Sketch several double-sided layout ideas by hand.

Step 3: Using standard business card measurements, create three concept mockups for client to review and choose from.

Step 4: Based on client feedback, build upon the selected concept. Choose images for front and back; coordinate typography, colors, layout, and spacing.

Step 5: Tweak wording and imagery based on client feedback. English on one side, Spanish on the other.

Step 6: Get final design approval; order business cards online to be delivered directly to client. Ready to show off to the world!

Before:

After:

Like this? See what a fresh business card design can do for you!